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Strawberry or Vanilla? Cone or cup?

Do you have what it takes to own and run your own ice cream business? In this exciting simulation game you get the chance to turn your push-along ice cream cart into a multi-million pound ice cream factory!

To achieve the ultimate success, you'll have to buy in new flavours of ice cream, keep a close eye on the weather, target the right areas and most importantly keep your customers coming back for more. It's all about making the right decisions about which products to stock, deciding which neighbourhoods to visit and avoiding the sometimes over-zealous police and health officials! You'll also need to watch out for street crime and the gangs that want a taste of your lucrative business!

* Build your own ice cream business from push-cart to factory

* Manage your stock and pricing strategy to keep profits growing

* Choose from a wide range of ice cream flavours you think your customers will like

* Take control of marketing and advertising

* Choose from different locations to improve revenues

* Watch out for fines from the police and health authorities

* Monitor the weather forecast which influence business